Current regulations prohibit the display of banner signs by business except in conjunction with a special event permit. The proposed changes would allow banners in three instances.
There are three proposed timeframes for the display of a single commercial banner.
- Prior to a business grand opening (maximum term 30 days).
- Business grand opening (maximum term 45 days)
- Periodic (ongoing): Up to two displays per year for a maximum term of 30 days with a minimum interval between displays of 30 days.
The size of the banners would be proportionate to the physical size of the business. Most cities allow the display of banners one or more times a year, according to city staff. Jurisdictions usually place limits on the display.
The draft regulations were recommended by the Planning Commission, which conducted a public hearing on April 24, 2013.